Work That Works
Case Studies
I turn client experiences into stories worth telling. Through thoughtful interviews, I uncover the challenges, insights, and results behind their success, then transform those insights into compelling case studies that showcase real impact and make complex business outcomes easy to understand.
Research Reports
Turning data into stories that matter. I transformed Impact’s primary research into its first-ever research report, finding the insights, trends, and realities shaping business technology adoption and turning them into a long-form content piece built to inform and spark conversation.
Scriptwriting
Every strong creative project starts with a strategic idea. I write scripts that speak directly to audience needs and translate those ideas into visual direction through storyboards, creative concepts and mood boards that guide the final production.
Paid Ads
From concept to copy, I develop paid advertising campaigns designed to capture attention and drive results. Working closely with designers, I help turn ideas into high-performing ads that have generated tens of thousands of dollars in new business revenue.
Events
I support event promotion by creating paid ads, registration pages, and promotional flyers designed to drive attendance and engagement.
E-Commerce Email Marketing
I write e-commerce email campaigns designed to engage subscribers and drive conversions by crafting subject lines and messaging that capture attention and encourage action.
Social Media
I create social media content and caption copy that connects with audiences and strengthens brand voice, driving interaction and building community.
Print Assets
I develop copy for print materials including flyers, brochures, and promotional collateral. Each piece is designed to communicate clearly and maintain a cohesive brand voice across offline channels.